Keyword: consumer psychological perception

1 article found.

Research Article

Exploration of Action Figure Appeals Using Evaluation Grid Method and Quantification Theory Type I

Hua-Cheng Chang, Hung-Yuan Chen

EURASIA J Math Sci Tech Ed, 2017, Volume 13, Issue 5, 1445-1459

https://doi.org/10.12973/eurasia.2017.00679a